Pakistan’s leading media buying and advertising agency, Starcom Mediavest Group Pakistan has officially appointed Mr. Omar Abedin as the new CEO, replacing Mr. Farhan Qureshi. Previously, Omar was working at Al Etihad Credit Bureau as a Marketing, PR Communications official.
After starting off his career with Reckitt Benckiser as a Brand Manager Pakistan & Category Manager Middle East in 1993, Omar joined Johnson & Johnson Inc. Canada as a Group Brand Manager Middle East & Product Director Women’s Health, Canada from 2000 to 2004.
He later joined Novartis Consumer Heapth Canada Inc. as the Sr. Brand Manager, Group Brand Manager, & Regional Sr. Brand Manager. Omar Abedin remained at the post till 2006 before he became a part of IFFCO as the Marketing Director, Unipex Dairies in 2007. He continued his professional journey there till 2010 and then entered Brand Hotline as a Lead Consultant for a four year stint in 2010.
Nevertheless, Omar Abedin has come through a vast journey of diverse experience which has raised our expectations with reference to his new role as the CEO of Starcom Mediavest Group Pakistan.
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