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Starcom USA Named One of Ad Age’s 2018 A-List Standout Media Agencies

By February 18, 2018 No Comments

Starcom USA was named one of Ad Age’s 2018 A-List Standout media agencies!

The Agency Standouts are the shops to deliver some of the best work of the year to several of America’s top brands.

Megan Graham from Ad Age writes, “Starcom USA had banner wins in 2017, clinching pitches for Lowe’s, Lionsgate and others, for a total of nearly $1.5 billion in new billings. Starcom says its new-business conversion rate topped 92 percent in 2017, up from 61 percent in 2016. And the work was impactful: In 2017, it was part of Airbnb’s first Super Bowl commercial, a peg of its “#WeAccept” initiative that focused on inclusion in the wake of President Trump’s announcement of travel restrictions against some Muslim-majority countries. Traffic to Airbnb’s website doubled when the spot aired, the agency says, and overnight more than 4,600 volunteers signed up to host people in need of housing.”

To see the full list of Ad Age’s 2018 A-List Standouts, click here.