MARKET

POLAND

Warsaw

Ul. Domaniewska 44 A
Warsaw, Poland 02-672

+48 22 493 99 99

New Business

Piotr Szczepański

piotr.szczepanski@publicismedia.com

+48 22 493 99 99

Press

Piotr Ruszak

piotr.ruszak@publicismedia.com

+48 22 493 99 11

Magda Kolenkiewicz

General Manager, Starcom Poland

Magda Kolenkiewicz is the general manager of Starcom Poland. In 2004, she joined Starcom and has been responsible for clients including Kraft Foods Polska, Deichmann, ZT Kruszwica and Raiffeisen Polbank.

Magda was co-author of campaigns that were awarded and recognized during key Polish and international advertisement competitions, i.e., Festival of Media, Effie Awards and Media Trendy. One of her major professional successes was managing Milka’s social campaign called “Milka. Together for the Tatras,” the most awarded campaign in the history of the Media Trendy competition.

In 2017, Magda was a jury member at the Festival of Media Global and is a current jury member of the Euro Effie Awards.

Magda Kolenkiewicz

General Manager, Starcom Poland
Poland
June 27, 2017

Starcom Poland’s Sebastian Szade on the advertising trade sector

Category invariably trade from 2013. Is the leader in terms of media spending in Poland. Retail chains also this year will be determined by the growth rate of advertising. Especially...
Poland
May 29, 2017

The advertising market grew by 2.3 percent. in the first quarter

The value of Polish advertising market in the first quarter. It increased by 2.3 percent. and it amounts to 1,916 billion zł - results from the analysis of the media...
Poland
May 16, 2017

Starcom Media Support defended the brand Isover

Saint-Gobain Group deciding tender for Isover brand service media company decided to continue cooperation with the media house Starcom (Publicis Media belongs to Poland). Thus, the agency begins the twelfth...
Poland
April 13, 2017

Allegro again chooses Starcom handling of media

Allegro Group settled a tender for the service in the area of ​​communication strategy and media planning and buying. The winner was the agency Starcom. Will handle communication strategy, media...
Poland
February 24, 2017

“Restless year” slowed growth in advertising expenditure. Household appliances stores and discounters engine market

Last year on advertising in the Polish media companies spent a total of 8.331 billion zł, about 3 percent. more than a year earlier. The driving force behind market growth...
Poland
January 25, 2017

Advertising in 2016: cinema, indoor and radio with increases in revenues, down television and newspapers

In 2016, advertising revenues indoor, cinemas, radio and magazines grew faster than the overall advertising market. Revenues outdoor industry grew at the same pace as total advertising less per year...