MARKET

SPAIN

Barcelona

Carrer de Beethoven, 15
Barcelona, Spain 08021

+34 93 396 77 00

Madrid

Av. Partenon, 12,
Madrid, Spain
28042

+34 911 87 22 00

Rita Gutierrez

CEO, Starcom Spain

Rita joined Starcom in 2008 to lead and strengthen Starcom Barcelona’s presence, successfully managing teams and clients including Puig, Desigual, Mars, Asics, Ausonia&Arbora, Cadbury, Camper, Levi’s, Honda and Panrico.

Prior to working at Starcom, Rita held positions at Havas in Madrid. Later she went on to form part of the founding team at Arena (Havas) servicing clients such as Banco Santander, Amena and Campofrio Food Group. When Arena won the Barcelona-based Seat/Vaesa account, Rita was part of the founding team of Arena in the Barcelona office and ledone of the Client Service teams. As client service director at Arena Barcelona, she also worked with Damm, Planeta and Yves Saint Laurent.

Rita Gutierrez

CEO, Starcom Spain
Spain
November 7, 2018

Rock sobre ruedas: Jeep lleva a la banda de ‘LateMotiv’ hasta los estudios Movistar+

Starcom pone en marcha la acción ‘Jeep & Roll’ para la marca del grupo FCA. Cada jueves, Jeep conducirá a la banda ‘LateMotiv’ hasta los estudios, integrando así la mejor…
Spain
October 25, 2018

Starcom, primera agencia española que usa el vídeo vertical en Youtube como formato publicitario

La agencia de Publicis Groupe consigue el estreno en nuestro mercado tras conversaciones con Google Starcom es, desde principios de octubre, la primera agencia de medios que usa en España…
Spain
October 18, 2018

Carlos Pacheco, Nuevo Head of Strategy de Starcom

La agencia refuerza su apuesta por la consultoría estratégica con un perfil nativo digital y experiencia contrastada. Starcom continúa ampliando su plantilla con nuevas figuras profesionales para afrontar los retos…
Spain
September 18, 2018

Lara Navarro, Nueva Digital Account Manager de Starcom

Será la responsable digital del equipo dedicado a Fiat Chrysler Automobiles (FCA) Licenciada en Publicidad por la Universidad Complutense de Madrid, Lara cuenta con una dilatada experiencia profesional gestionando la…
Spain
September 13, 2017

The impact of 3 digital trends on the relationship between agencies and brands

By Pilar Ulecia, General Manager of Marketing and Communication at Starcom Spain Mary Meeker is a benchmark in the Internet industry with an international respect for her ability to define…
Spain
July 3, 2017

Voice assistants kill traditional search engine

By Pilar Ulecia, General Manager of Marketing and Communication at Starcom Spain The Voice Search is beginning to take shape and it will become increasingly common to talk with digital devices (especially mobile)…