NEWS

GlobalLatin America
November 5, 2018

Starcom Expands Relationship with Coca-Cola in Latin America

Following a pan-regional pitch, Coca-Cola has selected Starcom, a Publicis Media agency, to continue to manage their business in Colombia, Ecuador and Venezuela while expanding the relationship in nine additional…
GlobalPerspectives
October 30, 2018

How Modern Brands Thrive: Designing to People’s Desire Lines

There's no question that people today engage with brands, navigate categories and make buying decisions on their own terms.  They won't -- and don't -- typically walk along the path that…
GlobalSingapore
October 16, 2018

Starcom Wins $80M Government of Singapore Contract

A first-of-its-kind contract for government ad spending has been awarded to media agency Starcom. The authorities had consolidated a chunk of the money it spends on marketing in a year…
Global
October 12, 2018

Navigating the Intersection of Technology and Human Experience with Starcom’s Bohb Blair

Bohb Blair, Starcom Worldwide’s Global Chief Experience Officer, is far less interested in where technology is heading than where consumers are heading.  That’s why he gets so fired up about…
ChinaGlobal
September 27, 2018

Starcom Retains BMW Group Media Account in China

Starcom has retained the media business of BMW Group in China after a competitive pitch, three years after winning the business from Carat. It will see the agency continue to…
GlobalMiddle East
September 27, 2018

Starcom Appoints Racha Makarem as MENA Regional CEO

Publicis Media announced today new leadership at its largest agency in Middle East North Africa (MENA) region, Starcom. Racha Makarem will take the reins of Starcom, the Human Experience Agency,…
Global
September 19, 2018

Starcom Ranks as a Strong Performer in The Forrester Wave™: Global Media Agencies, Q3 2018 Report

Starcom was recently named a Strong Performer – with the third-highest score in the current offering category - in The Forrester Wave™: Global Media Agencies, Q3 2018 report released this…
Global
June 25, 2018

Starcom Recognized at Cannes Lions 2018

While transformation continues at a rapid pace for our industry and our clients, some things remain constant such as our commitment to creativity, big ideas and great work that drives…
GlobalPoland
May 25, 2018

Starcom Poland Named Media Agency of the Year by “Media&Marketing Polska” Monthly

The editorial office of the "Media&Marketing Polska” monthly in the Advertising Agencies and Media Houses annual report awarded Starcom Polska with the title of Media Agency of the Year. Successes…
GlobalUnited Kingdom
March 7, 2018

Starcom Appoints New Head of Strategic Innovation

Amy Kean has departed her role as vice president of strategy and planning for Beamly, Coty’s in-house digital agency, to become head of strategic innovation at Starcom Global Clients. In…
GlobalItaly
January 26, 2018

Pirelli chiude la gara a cinque e sceglie Starcom per il media internazionale

Il centro media di Publicis Media, guidato dal Ceo Vita Piccinini, si sarebbe imposto nel pitch indetto dalla multinazionale operativa nel mercato degli pneumatici La gestione del budget pubblicitario internazionale…
GlobalUnited Kingdom
January 19, 2018

Starcom names Habib as UK managing director

Starcom has recruited Hamid Habib from rival media agency OMD to be UK managing director. Publicis Groupe-owned Starcom said Habib’s role will be to "develop the agency’s local business" and…
GlobalSingapore
January 10, 2018

24 Hours With… Starcom’s Ian Loon

24 Hours With... spotlights the working day of some of the most interesting people in Asia’s marketing and media landscape. Today, we hear about a day in the life of…
GlobalUnited Kingdom
January 9, 2018

The Possibilities are Becoming Endless

Starcom’s Jodie Stranger on guiding clients through the complexity of data and creative tech, what media agencies bring to content creation and co-chairing the WMA jury With the seemingly endless…
Global
December 4, 2017

Campaign Recognizes Starcom as Amongst the Very Best Global Media Networks in 2017

Campaign UK annually recognizes the best of the best from across the industry. And, in this year’s coverage, Starcom was lauded by Campaign’s editorial team as amongst the very best…
Global
October 29, 2017

She became CEO after 19 years at the agency: “Starcom is my baby”

When does a person really get to spend their entire career in the same workplace? Liv Sandberg has worked at Starcom since 1998 - and since March, she has been…
Global
October 25, 2017

eMarketer and Starcom Worldwide Release Seventh Annual Report on the State of the Global Media Landscape

eMarketer, in collaboration with Starcom Worldwide, has published its annual “Global Media Intelligence (GMI) Report” on key digital trends worldwide, designed for business executives who require benchmarks to support their…
Global
October 11, 2017

John Sheehy Named Global Brand President, Starcom Worldwide

John Sheehy has been named the next Global Brand President for Starcom Worldwide. John is not only a sought-after business partner amongst our global client roster, he is a friend…
GlobalUnited States
October 11, 2017

Starcom USA Named Media AOR for Lionsgate

Publicis Media shop Starcom USA has taken over Lionsgate's nearly $400 million media account from incumbent GroupM's Mindshare. Mindshare had won Lionsgate's consolidated media account in 2013 following a lengthy…
ChinaGlobal
September 1, 2017

Ching Ian Wee named CEO of Starcom China

Ching Ian Wee has been appointed CEO of Starcom China. Ching joined Publicis in 2002, serving various management positions in Singapore and Japan before making the move to Shanghai, becoming…
GlobalUnited States
August 22, 2017

Starcom Names 3 New Presidents Within Its U.S. Network

Publicis agency makes a pair of promotions and a new hire Publicis’ Starcom USA announced a series of leadership appointments within its financial and client-facing divisions today. Danielle Gonzales and…
Global
June 27, 2017

Cannes Lions 2017: Trends & Insights Report

  The Publicis Media Trends & Insights Report highlights our key takeaways from last week’s Cannes Festival, where Publicis Media, our clients and our partners were center stage for discussions…
Global
June 19, 2017

Starcom Worldwide’s Lisa Donohue Surveys The Spectrum Of AI Benefits For Brands

Artificial intelligence offers brands a wide spectrum of new capabilities, from machine learning insights to enabling more human experiences and interactions. “AI is in many ways like that word innovation,”…
Global
June 19, 2017

Starcom’s global president and Bank of America’s CMO on redefining consumer experiences through data

The Drum has teamed up with Publicis for a five-part video series during Cannes Lions to explore how brands can use data and technology to stay relevant with today’s always-connected…
View All News

Is thought leadership the enemy of creativity? @Starcom_UK's head of strategic innovation @keano81 explores the subject: https://t.co/5uJ9LTErZT @StarcomWW #CPOpinion

Amazing - congratulations @StarcomME on your big #EffieAwards wins in MENA! https://t.co/75tsJg6dAM

Congratulations to our Starcom colleagues in LatAm for retaining and expanding the Coca-Cola business across 12 markets in the region! More here:
https://t.co/gyD7DP91M8

One of my favorite parts of my job is connecting with #CitizensofStarcom around the world. I continue to be blown away by the smarts, candor and passion of our team. Truly world-class talent. Thanks again @StarcomME for hosting me this week.

It was a spooky day when Global Brand President @SheehyStarcom visited the Dubai office. We can't help but wonder, who was scared the most? 🤨
#hallowstarcom #Halloween18 #CitizensofStarcom

4

"Desire Lines are a powerful metaphor for the ways people -- empowered by the digital world -- are carving new paths through categories and towards brands." Great insights from our Global Chief Strategy Officer in @MediaVillageCom https://t.co/gAJlKdaJ2H

.@StarcomWW saw the need to attract and retain #diverse talent, which resulted in the #Multicultural Talent Pipeline that has now been in play for 9 years. @PublicisGroupe’s SVP spoke to @FarFlungPhil about the initiatives evolution. https://t.co/VaT5h6OZMw

Thanks to our #CitizensofStarcom in Mexico for giving our Global Brand President @SheehyStarcom a warm and memorable welcome to Mexico City!

2

Proud to have a few of our #CitizensofStarcom share their perspective with @PublicisMedia Americas leadership on how next generation voices can play a pivotal role in advancing business transformation and innovation.

Looking forward to hearing the insights and commentary from @Starcom_UK and industry leaders on the #Futureof #BrandBritain. Should be a great event!

Starcom UK@Starcom_UK

We're getting ready for our #FutureOf #BrandBritain event tomorrow. We'll be live tweeting so stay tuned.