NEWS

Global
October 29, 2017

She became CEO after 19 years at the agency: “Starcom is my baby”

When does a person really get to spend their entire career in the same workplace? Liv Sandberg has worked at Starcom since 1998 - and since March, she has been...
Global
October 25, 2017

eMarketer and Starcom Worldwide Release Seventh Annual Report on the State of the Global Media Landscape

eMarketer, in collaboration with Starcom Worldwide, has published its annual “Global Media Intelligence (GMI) Report” on key digital trends worldwide, designed for business executives who require benchmarks to support their...
Global
October 11, 2017

John Sheehy Named Global Brand President, Starcom Worldwide

John Sheehy has been named the next Global Brand President for Starcom Worldwide. John is not only a sought-after business partner amongst our global client roster, he is a friend...
GlobalUnited States
October 11, 2017

Starcom USA Named Media AOR for Lionsgate

Publicis Media shop Starcom USA has taken over Lionsgate's nearly $400 million media account from incumbent GroupM's Mindshare. Mindshare had won Lionsgate's consolidated media account in 2013 following a lengthy...
ChinaGlobal
September 1, 2017

Ching Ian Wee named CEO of Starcom China

Ching Ian Wee has been appointed CEO of Starcom China. Ching joined Publicis in 2002, serving various management positions in Singapore and Japan before making the move to Shanghai, becoming...
GlobalUnited States
August 22, 2017

Starcom Names 3 New Presidents Within Its U.S. Network

Publicis agency makes a pair of promotions and a new hire Publicis’ Starcom USA announced a series of leadership appointments within its financial and client-facing divisions today. Danielle Gonzales and...
Global
June 27, 2017

Cannes Lions 2017: Trends & Insights Report

  The Publicis Media Trends & Insights Report highlights our key takeaways from last week’s Cannes Festival, where Publicis Media, our clients and our partners were center stage for discussions...
Global
June 19, 2017

Starcom Worldwide’s Lisa Donohue Surveys The Spectrum Of AI Benefits For Brands

Artificial intelligence offers brands a wide spectrum of new capabilities, from machine learning insights to enabling more human experiences and interactions. “AI is in many ways like that word innovation,”...
Global
June 19, 2017

Starcom’s global president and Bank of America’s CMO on redefining consumer experiences through data

The Drum has teamed up with Publicis for a five-part video series during Cannes Lions to explore how brands can use data and technology to stay relevant with today’s always-connected...
GlobalUnited Kingdom
June 13, 2017

Stranger to take Starcom UK group and EMEA leadership role

Stranger will look after Starcom’s growing number of European and international clients such as Etihad and Mars that are "hubbed" out of London.Pippa Glucklich, the UK chief executive of Starcom,...
GlobalUnited Kingdom
May 23, 2017

P&G consolidates UK media account into Publicis Media

The bulk of the UK business was previously held by Starcom Mediavest, which was separated into Starcom and Mediavest Spark by Publicis Media Group last March.Following a review of the...
GlobalMiddle East
May 16, 2017

Mideast brands hold websites to account on digital ads

Marketers and ad agencies demand assurances on full compliance with brand safety measures Dubai: Advertisers in the Middle East are now demanding the strictest compliance from websites and their publishers...
Global
May 11, 2017

Starcom’s Lisa Donohue: Brands do not need to be perfect – but they need to show humanity

Lisa Donohue has been with Publicis for more than 30 years, acting as CEO of Starcom in the United States and now as the agency’s global brand president. She talks...
Global
May 11, 2017

Insights from the Festival of Media Global Jury Room

Kathy Kline, chief strategy officer at Starcom Worldwide, shares three trends to emerge from this year’s Festival of Media Global Awards. Festival of Media (FOM) is the only global competition...
GlobalMiddle East
May 11, 2017

Starcom Middle East Crowned Agency of the Year at Festival of Media MENA Awards

Starcom was crowned Agency Network of the Year at this year’s Festival of Media MENA Awards, collecting ten trophies across our Lebanon, Egypt, Saudi Arabia, and the UAE offices. A...
CanadaGlobal
March 13, 2017

The industry issue Alastair Taylor wants to tackle as CEO of Starcom

In what could be the worst-kept secret of 2017 to date, you’ve likely heard that Alastair Taylor has been named the CEO of Starcom Mediavest|Spark. He took over the post...
GlobalMiddle East
March 12, 2017

OMD, Starcom & MediaCom Take Top Spots At Dubai Lynx

The media agencies’ performance at the Dubai Lynx International Festival of Creativity 2017 has seen three agencies shine – OMD Dubai, Starcom Riyadh and Mediacom Dubai. OMD Dubai takes the...
Global
March 7, 2017

Mobile World Congress 2017: Trends & Insights Report

With nearly 110,000 attendees this year, Mobile World Congress is the world’s largest gathering for the mobile industry. Taking place in Barcelona, Spain last week, the annual event included a...
GlobalSingapore
February 20, 2017

Starcom names Ian Loon managing director as Patricia Goh exits

Starcom has appointed Ian Loon as managing director of its Singapore office, as Patricia Goh exits the company after more than eight years with Starcom. Goh spent the last three...
Global
January 23, 2017

Starcom Partners with Merck as Global Media Agency

Starcom has been awarded the global media business for Merck’s Consumer Healthcare Division, spanning the CEEMA, APAC and Americas/Southern Europe regions. Starcom will be accountable for the media account’s 11...
FranceGlobal
January 18, 2017

Starcom France Named Media Agency of the Year by Offremedia

Starcom France was honored with the Media Agency of the Year Award by Offremedia – the only award in France to recognize a media agency for strategy, marketplace reputation, client...
GlobalMiddle East
January 11, 2017

The Directory Big Won 2016 results: BBDO, WPP and Starcom MediaVest continue to top global award lists

Once again BBDO has topped the tables for the Directory Big Won Network rankings, which offers an annual overview of the most awarded creative work, people and businesses operating in the global...
Global
January 10, 2017

CES 2017: Trends & Insights Report

That’s a wrap! CES 2017 – the global Consumer Electronics Show held annually in Las Vegas, Nevada – marked the show’s 50th anniversary and showcased the connected future of technology,...
Global
January 6, 2017

CES 2017: Tech’s Tipping Point: Think Access Over Excess

A niche concept just a few years ago, this year’s CES promised to showcase virtual reality at its best. It is ubiquitous on the show floor – from content advancements...
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Great to see Mark Holden's, Starcom's Global Strategy Director, thoughts on vertical video and its presence in the UK https://t.co/QDGV1Nntxr

Senior Communications Planner, Jakub Reliszka, on ad viewability in the Polish market https://t.co/iKLwYUr83Z via @NowyMarketing

Cannes Lions gets a major overhaul, and Publicis says it will return in 2019: https://t.co/UzoXsrNuvA

.@starcom_polska has won a tender for the media service of L'Oreal Polska cosmetics company. Congrats on the win! https://t.co/WIyhzqfVkE

She's CEO after 19 years with the agency. Why Liv Sandberg believes in going after your dreams #CitizensofStarcom https://t.co/1Ds6v7BVzZ

. @eMarketer & @StarcomWW Release Seventh Annual Report on the State of the Global Media Landscape https://t.co/H05iMoZ6ps

Huge congratulations to our agencies in Poland for taking home a staggering 23 @EffieAwards

Check out @amerelhajj 's feature in @CampaignME's #UAEOOHGuide
He looks at the history of #OOH advertising and its future in Dubai

Great work from our Starcom Singapore office - partnering with Asia Pacific Breweries. Be sure to watch the video! https://t.co/kgewi0Ln2Y

Sparking innovation today with Software Developer, Bob Rzadzki, at our @chicagoideas Lab! #ChicagoIdeasWeek #Partner

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Congrats @pmittet & our team @Starcom_Norge on your #1 ranking. Definitely "a media agency for the future" https://t.co/DJx8KLfAmw

Great things happen with exceptional leaders. Congrats @ldonohue & our new Global Brand President @SheehyStarcom https://t.co/ah5zc7bjlt

“Accountability is key &our industry should be vigilant &deliver on promises to maintain high standards” says Elie Milan at the BBC event

Our friends at @BingAds getting us ready for the Winter with some handy goodies doing the office rounds #binggoodies