January 11, 2019

Consumer Desire Lines Shaping the Intersection of Tech & Human Experience

Empowered by technology, people today are carving new paths through brand categories and shaping their own brand experiences, often in unexpected ways. And this week at the Consumer Electronics Show…
December 24, 2018

Publicis Media Leaders Gaze Into 2019 Crystal Ball

Brands will ditch legacy decision-making, 5G will bump blockchain as the industry buzzword, and "connected experiences" will be the most high-stakes tug of war over the coming year, according to…
GlobalUnited States
December 14, 2018

Starcom Wins Fiat Chrysler Media Account in North America

Fiat Chrysler Automobiles has tapped Publicis Groupe's Starcom to take over its North America account — the latest of many agency shifts among major auto brands in recent months. The…
November 30, 2018

The View from Starcom’s Top Office

John Sheehy was named Starcom’s global brand president just over a year ago in October 2017, after serving as Publicis Media’s president of global clients. Currently on a visit to…
GlobalUnited Kingdom
November 26, 2018

Starcom’s Jodie Stranger Promoted to Global Chief Client Officer

Starcom, the human experience agency, announced today the promotion of Jodie Stranger to Global Chief Client Officer, with immediate effect. She will report directly to John Sheehy, Starcom’s Global Brand…
November 8, 2018

eMarketer, Starcom and GlobalWebIndex Release Eighth Annual Report on State of the Global Media Landscape

eMarketer, in collaboration with Starcom Worldwide and GlobalWebIndex, has published its annual “Global Media Intelligence (GMI) Report” on key digital trends worldwide, designed for business executives who require benchmarks to…
GlobalLatin America
November 5, 2018

Starcom Expands Relationship with Coca-Cola in Latin America

Following a pan-regional pitch, Coca-Cola has selected Starcom, a Publicis Media agency, to continue to manage their business in Colombia, Ecuador and Venezuela while expanding the relationship in nine additional…
October 30, 2018

How Modern Brands Thrive: Designing to People’s Desire Lines

There's no question that people today engage with brands, navigate categories and make buying decisions on their own terms.  They won't -- and don't -- typically walk along the path that…
October 16, 2018

Starcom Wins $80M Government of Singapore Contract

A first-of-its-kind contract for government ad spending has been awarded to media agency Starcom. The authorities had consolidated a chunk of the money it spends on marketing in a year…
October 12, 2018

Navigating the Intersection of Technology and Human Experience with Starcom’s Bohb Blair

Bohb Blair, Starcom Worldwide’s Global Chief Experience Officer, is far less interested in where technology is heading than where consumers are heading.  That’s why he gets so fired up about…
September 27, 2018

Starcom Retains BMW Group Media Account in China

Starcom has retained the media business of BMW Group in China after a competitive pitch, three years after winning the business from Carat. It will see the agency continue to…
GlobalMiddle East
September 27, 2018

Starcom Appoints Racha Makarem as MENA Regional CEO

Publicis Media announced today new leadership at its largest agency in Middle East North Africa (MENA) region, Starcom. Racha Makarem will take the reins of Starcom, the Human Experience Agency,…
September 19, 2018

Starcom Ranks as a Strong Performer in The Forrester Wave™: Global Media Agencies, Q3 2018 Report

Starcom was recently named a Strong Performer – with the third-highest score in the current offering category - in The Forrester Wave™: Global Media Agencies, Q3 2018 report released this…
June 25, 2018

Starcom Recognized at Cannes Lions 2018

While transformation continues at a rapid pace for our industry and our clients, some things remain constant such as our commitment to creativity, big ideas and great work that drives…
May 25, 2018

Starcom Poland Named Media Agency of the Year by “Media&Marketing Polska” Monthly

The editorial office of the "Media&Marketing Polska” monthly in the Advertising Agencies and Media Houses annual report awarded Starcom Polska with the title of Media Agency of the Year. Successes…
GlobalUnited Kingdom
March 7, 2018

Starcom Appoints New Head of Strategic Innovation

Amy Kean has departed her role as vice president of strategy and planning for Beamly, Coty’s in-house digital agency, to become head of strategic innovation at Starcom Global Clients. In…
January 26, 2018

Pirelli chiude la gara a cinque e sceglie Starcom per il media internazionale

Il centro media di Publicis Media, guidato dal Ceo Vita Piccinini, si sarebbe imposto nel pitch indetto dalla multinazionale operativa nel mercato degli pneumatici La gestione del budget pubblicitario internazionale…
GlobalUnited Kingdom
January 19, 2018

Starcom names Habib as UK managing director

Starcom has recruited Hamid Habib from rival media agency OMD to be UK managing director. Publicis Groupe-owned Starcom said Habib’s role will be to "develop the agency’s local business" and…
January 10, 2018

24 Hours With… Starcom’s Ian Loon

24 Hours With... spotlights the working day of some of the most interesting people in Asia’s marketing and media landscape. Today, we hear about a day in the life of…
GlobalUnited Kingdom
January 9, 2018

The Possibilities are Becoming Endless

Starcom’s Jodie Stranger on guiding clients through the complexity of data and creative tech, what media agencies bring to content creation and co-chairing the WMA jury With the seemingly endless…
December 4, 2017

Campaign Recognizes Starcom as Amongst the Very Best Global Media Networks in 2017

Campaign UK annually recognizes the best of the best from across the industry. And, in this year’s coverage, Starcom was lauded by Campaign’s editorial team as amongst the very best…
October 25, 2017

eMarketer and Starcom Worldwide Release Seventh Annual Report on the State of the Global Media Landscape

eMarketer, in collaboration with Starcom Worldwide, has published its annual “Global Media Intelligence (GMI) Report” on key digital trends worldwide, designed for business executives who require benchmarks to support their…
October 11, 2017

John Sheehy Named Global Brand President, Starcom Worldwide

John Sheehy has been named the next Global Brand President for Starcom Worldwide. John is not only a sought-after business partner amongst our global client roster, he is a friend…
GlobalUnited States
October 11, 2017

Starcom USA Named Media AOR for Lionsgate

Publicis Media shop Starcom USA has taken over Lionsgate's nearly $400 million media account from incumbent GroupM's Mindshare. Mindshare had won Lionsgate's consolidated media account in 2013 following a lengthy…
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Proud to have a client that makes a difference! #ClientLove 🧡

"The key tip for marketers is to lean into how technology can help people immerse themselves in what matters most to them." Starcom's Chief Experience Officer, @Bohb weighs in for @PublicisMedia #CES2019 Trends & Insights report:

"The real value for marketers will be how people use technology to shape their world, disrupt the status quo and carve new paths through brand categories" @SheehyStarcom's take on #CES2019 in @TheDrum

Publicis Media Americas @CEO_TimJones weighs in on the importance of connectivity of existing platforms vs. new gadgets to help us navigate the Third Connected Era. #PublicisCES #CES2019

It's been a jam-packed few days in Vegas meeting with clients and partners, but I always leave #CES2019 feeling inspired by how people will use technology to shape their worlds and experiences.

“The most important screen you have is the screen in your mind . . . Say something that is truly human, and people will personalize it to themselves” says @rishad as he discusses the future of sound with @LizzieWidhelm, SVP of Ad Innovation @pandoramusic #PublicisCES #CES2019

From 5G to 3D modeled content to AI and beyond, we love seeing how technology will shape the future of the human experience at #CES


Great insights from our Global Brand President @starcomsheehy on the state of the industry and the future outlook for the human experience company. Thanks to @CampaignAsia for the great Q&A.

Campaign Asia@CampaignAsia

.@StarcomWW chief @SheehyStarcom: “Nobody wants to work with a cloud over their head” Interview by our @robertsawatzky.

. @StarcomWW hunts for UK boss as Jodie Stranger becomes global chief client officer:

We are excited to announce the promotion of Jodie Stranger to Global Chief Client Officer. An accomplished leader with 25+ years of experience, Jodie will help our global clients unlock growth and drive business transformation. More here:

Bohb Blair, our Global Chief Experience Officer is already on the stage @ImaginationDay 8 with his presentation „What People Are Doing & How Brands Can Change Course" #ID8 #ImaginationDay8


Is thought leadership the enemy of creativity? @Starcom_UK's head of strategic innovation @keano81 explores the subject: @StarcomWW #CPOpinion

Amazing - congratulations @StarcomME on your big #EffieAwards wins in MENA!

Congratulations to our Starcom colleagues in LatAm for retaining and expanding the Coca-Cola business across 12 markets in the region! More here:

One of my favorite parts of my job is connecting with #CitizensofStarcom around the world. I continue to be blown away by the smarts, candor and passion of our team. Truly world-class talent. Thanks again @StarcomME for hosting me this week.

It was a spooky day when Global Brand President @SheehyStarcom visited the Dubai office. We can't help but wonder, who was scared the most? 🤨
#hallowstarcom #Halloween18 #CitizensofStarcom


"Desire Lines are a powerful metaphor for the ways people -- empowered by the digital world -- are carving new paths through categories and towards brands." Great insights from our Global Chief Strategy Officer in @MediaVillageCom