NEWS

GlobalItaly
January 26, 2018

Pirelli chiude la gara a cinque e sceglie Starcom per il media internazionale

Il centro media di Publicis Media, guidato dal Ceo Vita Piccinini, si sarebbe imposto nel pitch indetto dalla multinazionale operativa nel mercato degli pneumatici La gestione del budget pubblicitario internazionale...
GlobalUnited Kingdom
January 19, 2018

Starcom names Habib as UK managing director

Starcom has recruited Hamid Habib from rival media agency OMD to be UK managing director. Publicis Groupe-owned Starcom said Habib’s role will be to "develop the agency’s local business" and...
GlobalSingapore
January 10, 2018

24 Hours With… Starcom’s Ian Loon

24 Hours With... spotlights the working day of some of the most interesting people in Asia’s marketing and media landscape. Today, we hear about a day in the life of...
GlobalUnited Kingdom
January 9, 2018

The Possibilities are Becoming Endless

Starcom’s Jodie Stranger on guiding clients through the complexity of data and creative tech, what media agencies bring to content creation and co-chairing the WMA jury With the seemingly endless...
Global
December 4, 2017

Campaign Recognizes Starcom as Amongst the Very Best Global Media Networks in 2017

Campaign UK annually recognizes the best of the best from across the industry. And, in this year’s coverage, Starcom was lauded by Campaign’s editorial team as amongst the very best...
Global
October 29, 2017

She became CEO after 19 years at the agency: “Starcom is my baby”

When does a person really get to spend their entire career in the same workplace? Liv Sandberg has worked at Starcom since 1998 - and since March, she has been...
Global
October 25, 2017

eMarketer and Starcom Worldwide Release Seventh Annual Report on the State of the Global Media Landscape

eMarketer, in collaboration with Starcom Worldwide, has published its annual “Global Media Intelligence (GMI) Report” on key digital trends worldwide, designed for business executives who require benchmarks to support their...
Global
October 11, 2017

John Sheehy Named Global Brand President, Starcom Worldwide

John Sheehy has been named the next Global Brand President for Starcom Worldwide. John is not only a sought-after business partner amongst our global client roster, he is a friend...
GlobalUnited States
October 11, 2017

Starcom USA Named Media AOR for Lionsgate

Publicis Media shop Starcom USA has taken over Lionsgate's nearly $400 million media account from incumbent GroupM's Mindshare. Mindshare had won Lionsgate's consolidated media account in 2013 following a lengthy...
ChinaGlobal
September 1, 2017

Ching Ian Wee named CEO of Starcom China

Ching Ian Wee has been appointed CEO of Starcom China. Ching joined Publicis in 2002, serving various management positions in Singapore and Japan before making the move to Shanghai, becoming...
GlobalUnited States
August 22, 2017

Starcom Names 3 New Presidents Within Its U.S. Network

Publicis agency makes a pair of promotions and a new hire Publicis’ Starcom USA announced a series of leadership appointments within its financial and client-facing divisions today. Danielle Gonzales and...
Global
June 27, 2017

Cannes Lions 2017: Trends & Insights Report

  The Publicis Media Trends & Insights Report highlights our key takeaways from last week’s Cannes Festival, where Publicis Media, our clients and our partners were center stage for discussions...
Global
June 19, 2017

Starcom Worldwide’s Lisa Donohue Surveys The Spectrum Of AI Benefits For Brands

Artificial intelligence offers brands a wide spectrum of new capabilities, from machine learning insights to enabling more human experiences and interactions. “AI is in many ways like that word innovation,”...
Global
June 19, 2017

Starcom’s global president and Bank of America’s CMO on redefining consumer experiences through data

The Drum has teamed up with Publicis for a five-part video series during Cannes Lions to explore how brands can use data and technology to stay relevant with today’s always-connected...
GlobalUnited Kingdom
June 13, 2017

Stranger to take Starcom UK group and EMEA leadership role

Stranger will look after Starcom’s growing number of European and international clients such as Etihad and Mars that are "hubbed" out of London.Pippa Glucklich, the UK chief executive of Starcom,...
GlobalUnited Kingdom
May 23, 2017

P&G consolidates UK media account into Publicis Media

The bulk of the UK business was previously held by Starcom Mediavest, which was separated into Starcom and Mediavest Spark by Publicis Media Group last March.Following a review of the...
GlobalMiddle East
May 16, 2017

Mideast brands hold websites to account on digital ads

Marketers and ad agencies demand assurances on full compliance with brand safety measures Dubai: Advertisers in the Middle East are now demanding the strictest compliance from websites and their publishers...
Global
May 11, 2017

Starcom’s Lisa Donohue: Brands do not need to be perfect – but they need to show humanity

Lisa Donohue has been with Publicis for more than 30 years, acting as CEO of Starcom in the United States and now as the agency’s global brand president. She talks...
Global
May 11, 2017

Insights from the Festival of Media Global Jury Room

Kathy Kline, chief strategy officer at Starcom Worldwide, shares three trends to emerge from this year’s Festival of Media Global Awards. Festival of Media (FOM) is the only global competition...
GlobalMiddle East
May 11, 2017

Starcom Middle East Crowned Agency of the Year at Festival of Media MENA Awards

Starcom was crowned Agency Network of the Year at this year’s Festival of Media MENA Awards, collecting ten trophies across our Lebanon, Egypt, Saudi Arabia, and the UAE offices. A...
CanadaGlobal
March 13, 2017

The industry issue Alastair Taylor wants to tackle as CEO of Starcom

In what could be the worst-kept secret of 2017 to date, you’ve likely heard that Alastair Taylor has been named the CEO of Starcom Mediavest|Spark. He took over the post...
GlobalMiddle East
March 12, 2017

OMD, Starcom & MediaCom Take Top Spots At Dubai Lynx

The media agencies’ performance at the Dubai Lynx International Festival of Creativity 2017 has seen three agencies shine – OMD Dubai, Starcom Riyadh and Mediacom Dubai. OMD Dubai takes the...
Global
March 7, 2017

Mobile World Congress 2017: Trends & Insights Report

With nearly 110,000 attendees this year, Mobile World Congress is the world’s largest gathering for the mobile industry. Taking place in Barcelona, Spain last week, the annual event included a...
GlobalSingapore
February 20, 2017

Starcom names Ian Loon managing director as Patricia Goh exits

Starcom has appointed Ian Loon as managing director of its Singapore office, as Patricia Goh exits the company after more than eight years with Starcom. Goh spent the last three...
View All News

Three countries in three days - but there's no better way to end the week than with the #CitizensofStarcom in Madrid, Spain. Thanks for the Experience, guys. Make us proud.

The day will be what you make it, so rise, rise like the sun ☀️🔥#StarcomViews from our office in the Philippines. Enjoy your day!

Great work comes from great teams. A memorable afternoon in London celebrating our 2017 HX Award winners from @Starcom_UK. Cheers guys. More to come!

With a society built on trust, Jodie Stranger, CEO Starcom UK, explains why the BBC's recent nature documentary series has piled the pressure on brands. https://t.co/iZeBFyihja via @campaignmag

I love sitting down with leaders who bring Human Experience to life. What a great afternoon @JodieStranger and I had connecting with our @Starcom_France leadership team. Merci à tous. #CitizensOfStarcom

Miguel López Guzmán, @StarcomSpain, on the new data protection regulation and its affects on the programmatic purchase based on cookies https://t.co/z0OLaTfBYl

In order to capture #consumer attention and create ROA (Return on Attention), businesses have to shift from the sale to the story and create a place for themselves among the personal networks that make up #socialmedia
#HumanExperience
https://t.co/matnnHQIYP

Families watching Super Bowl ads or families actually making the ads? It's all about the #HumanExperience @KraftHeinzCo #client https://t.co/9WzGcBkNbm

. @StarcomME ‘s “Troopa for Life” campaign for @dutweets wins once again for Best Use of Data at Warc’s global Media Awards https://t.co/mTrMgIV1KO

.@PublicisGroupe and @Microsoft will collaborate to build #Marcel – the industry-first #AI platform combining @Azure, @Office365 and more! We can't wait to see this journey and partnership develop

Microsoft@Microsoft

We're partnering with @PublicisGroupe to create #Marcel, an #AI platform that will empower stronger communication and collaboration.

According to a forthcoming @PublicisMedia study, “smart speakers already boost unaided brand recall by 2X compared with TV advertising” — and we’re only two years in. From @KateSirkin #OnTheVillage: https://t.co/50tdxvuxwb

"Our ‘Human Experience’ approach to communication matched their belief in empowering people to reconnect with the world around them." Congrats team! #HumanExperience

Starcom New Zealand@starcom_nz

We're excited to welcome Amplifon to the Starcom family. 'Starcom adds Bay Audiology to its roster' https://t.co/cQj2GHDYBI

Wee Ching Ian, CEO of Starcom China chats about outstanding campaigns, emerging tech and our #HumanExperience approach at the Tencent MIND Awards
https://t.co/42wkKr3Pi5

Fantastic turnout for today's event, 2018: A Look to The Future. Thank you to all who attended, we hope you found our trend predictions for the year ahead insightful!

3

"Starcom retrieves Ruter back to the customer list" @Starcom_Norge is resilient in their pursuit to reestablish this partnership. Way 👏🏼 to 👏🏼 go 👏🏼

Kampanje@Kampanje

Starcom henter Ruter tilbake til kundelisten https://t.co/r7IguJKb27

"Starting 2018 with this collaboration is a source of great pride for Starcom." Congrats Starcom Italia! Great things ahead. https://t.co/jeTZcEksCJ